Business development leaders should be prepared to adjust their messaging as the political landscape changes. The incoming Trump administration and GOP-led Congress signal new regulatory and economic ...
In a world where consumer and marketplace needs are constantly changing, there's no guarantee that what is trending today may not be long gone tomorrow. If you are a business development professional, ...
For years, customer relationship management (CRM) in law firms has often been viewed as a glorified Rolodex — a necessary but often underutilized system primarily seen as a data repository. With the ...
Business development (BD) focuses on identifying and supporting opportunities that align with growth targets and strategic objectives, while communications tailor internal and external messaging to ...
The marketing and business development functions both broadly aim to increase revenue for the firm by bringing in more work, but each has a different focus and approach. At a recent social event I ...
Learn how to create a plan that outlines the vision, goals, and actionable steps to guide the development and launch of a product. A product strategy is the road map for a product. It encompasses the ...
CommentaryAttorney Analysis from Westlaw Today, a part of Thomson Reuters. September 26, 2024 - In an era where the legal landscape is rapidly evolving, the role of general counsels (GCs) has expanded ...
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